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    Home /  Lawyers /  Greg Travers

    Greg Travers

    Special Counsel

    Palo Alto +1-650-461-5600
    traversg@sullcrom.com
    Greg Travers Headshot Photo

    Palo Alto

    +1-650-461-5600

    |

    traversg@sullcrom.com

    Email vCard

    Greg Travers is Special Counsel in Sullivan & Cromwell’s M&A and Private Equity Groups. He advises U.S. and international clients, including private equity sponsors and their portfolio companies, on a broad range of corporate transactions, including public and private M&A, joint ventures, carve-outs, restructurings and minority investments. He also has experience in corporate governance matters, public company reporting, debt finance and private and registered equity offerings. His practice spans a range of industries, including technology, media and telecom, consumer and retail, energy and resources, industrials and life sciences. Greg also has substantial experience in foreign jurisdictions, having practiced in Australia for five years and advised on numerous cross-border transactions in the U.S., England, Australia, New Zealand and other countries.

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    Spotlight

    S&C Advises LiveRamp on $2.6 Billion Acquisition by Publicis

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    • Experience
    • News
    • Credentials
    • Related Practices
    Experience

    Experience

    • Agilent Technologies in its $950 million pending acquisition of Biocare Medical from an investor group led by Excellere Partners and GHO Capital Partners
    • Archer Capital in multiple transactions, including its sale of Aerocare to Swissport*
    • Atairos in its take-private acquisition of Ocean Outdoor*
    • Bain Capital in its acquisition of Only About Children*
    • Braze in its acquisition of North Star*
    • Centerview Partners in its role as financial advisor to the Board of Shift Technologies, in Shift’s merger with CarLotz*
    • CrowdStrike in its acquisition of Reposify*

    • Curewell Capital in its investment in WeInfuse*
    • Dynamics Special Purpose Corp., a SPAC, in its business combination with Senti Biosciences*
    • Good World Management and its owner Brandon Creed in its strategic investment from and long-term partnership with Initial Group, a TPG portfolio company
    • I Squared Capital in its acquisition of Clean Energy Fuels Australia*
    • K1 Investment Management in multiple transactions, including its take-private acquisition of MariaDB, its sale of Axcient to ConnectWise, the acquisition by Onit of Legal Files Software and the acquisition by Ixopay of Aperia Compliance*
    • Lightyear Capital in the acquisition by PracticeTek of Integrated Practice Solutions*
    • LiveRamp in its pending $2.6 billion acquisition by Publicis Groupe
    • Mirion Technologies in its business combination with GS Acquisition Holdings Corp II, a SPAC*
    • National Veterinary Care in a take-private acquisition by VetPartners by scheme of arrangement*
    • Oak Tree Group in an equity investment and extension of acquisition finance facilities by First State Super*
    • Peak Rock Capital in its acquisition of TAPCO*
    • Pon in its sale of an equity interest in The Hiller Companies to Littlejohn & Co. and its sale of its flow control businesses to MiddleGround Capital*
    • QIC in its take-private acquisition of Pacific Energy by scheme of arrangement*
    • Rentokil Initial in its acquisition of Cannon Hygiene*
    • Strategic Value Partners in its acquisition of Washington Prime Group*
    • TCV in its investment with KKR and Vista Equity Partners in Nasuni*
    • Shareholders of The Red Flag Group in its sale to Refinitiv*
    • Shield AI on its $1.5 billion Series G equity financing in connection with its acquisition of Aechelon Technology
    • The State of Queensland in its establishment of the Queensland Future Fund, including the transfer of State assets to the Fund*
    • The State of Queensland in its proposed recapitalization of Virgin Australia Holdings at the onset of COVID-19*
    • Shareholders of Tritium in its business combination with Decarbonization Plus Acquisition Corp II, a SPAC*
    • Wind Point Partners in its acquisition of Velocity Rail Solutions*

    *Denotes representations undertaken prior to joining S&C.

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    News

    News

    • S&C Advises LiveRamp on $2.6 Billion Acquisition by Publicis

      Client Highlights May 18, 2026
    • S&C Advises Agilent Technologies in $950 Million Acquisition of Biocare Medical

      Client Highlights March 9, 2026
    • S&C Advises Good World Management and Brandon Creed on Investment from The Initial Group

      Client Highlights February 10, 2026
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    Credentials

    Credentials

    Education

    • The College of Law, Graduate Diploma of Legal Practice, 2016
    • Queensland University of Technology, LL.B., 2016
    • Kaplan, Graduate Diploma of Applied Finance, 2012
    • Queensland University of Technology, B.Bus., 2007

    Bar Admissions

    • California
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    Related Practices

    Related Practices

    • General Practice
    • Corporate Governance
    • Mergers & Acquisitions
    • Private Equity
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